Entertainment

Ads we love: Honda "Choir" and "Impossible Dream"

Posted by: Tedconfjune

ChoirAt TED2006, we devoted an unusual amount of our “interstitial” time to a single advertiser, showing three different ads from Honda, all brilliant in their own way. Mind you, Honda has no affiliation with TED. We just like their ads.

And we’re not the only ones. Two of the Honda spots — Choir and Impossible Dreams — walked away with the top prize in advertising last night, winning the Grand Clio for television ads. Congratulations are in order to TEDster Russell Davies (whose blog we love); he was instrumental in the Honda campaign, before joining Nike.

So here they are: Two ads that breathe new life into the 60 (or 120) second spot. Impossible Dream and Choir. Created by Wieden + Kennedy London for Honda.