16 July 2007

Steve Jobs' speaking techniques

At TED, we make a job of scouring the world for ideas worth sharing and for speakers able to share them in the most compelling ways. So we pay attention when somebody delivers a great speech. And Apple CEO Steve Jobs certainly did so when, last January, he introduced the iPhone at the annual Macworld trade show in San Francisco, five months before the device actually hit the US market.

Communication coach Carmine Gallo has deconstructed Jobs’ job for BusinessWeek.com. A good primer for any speaker, with concrete, memorable examples. Read Gallo’s column, watch Jobs’ speech, or consider this cheat sheet: 1) Build up the presentation to something unexpected; 2) Stick to one theme per slide, and make them visually attractive; 3) Vary the speed and tone at which you speak to electrify the audience; 4) Three things are absolutely key: rehearse, rehearse, rehearse. 5) If you’re passionate about the idea or the product, show it.

Discuss this Blog Post

Emily McManus
Jul 29 2007
For an opposing view of Steve Jobs’ presentation skills, check out Good presentation/bad presentation
wazer alwazer
Dec 13 2008
Steve Jobs’ company has run
It has staff who are making millions of ideas
And other ideas a reality
But many people have great ideas
But no one adopted and implemented
This is what ted
Is more than all the possibilities in this world
Thank you ted
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rania aslam
May 21 2009
Stev jobs detail in this post is useful. I like these detail.

Regard
http://www.autocareerz.com
koushik pv
May 8 2010
A helpful post by TED.
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Jun 21 2010
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