Art

Video: The making of “The power of x”

Watch “The power of x” — the astonishing, shot-in-one-take opening film for TEDxSummit — and then see how it was made.

This film and photographic experiment set out to prove The Power of X by attempting an Ideas Worth Doing for TEDxSUMMIT.

The project fused architecture, dance, math and magic into a bespoke18-meter high triangular mirrored structure to create the world’s first Human Arabesque without computer graphics.

More about TEDxSUMMIT: www.tedxsummit.com

Credits:
Agency: WE ARE Pi http://wearepi.com/
Creative Directors: Hobson-Chant
Strategy: Alex Bennett-Grant
Agency producer: Jamie Nami Kim
Director: Körner Union http://www.koernerunion.com/
Production company: Big Productions Paris http://www.bigproductions.fr/
Producer: Raphaël Carassic
DOP: Laurent Tangy
Set Designer: Laurent Tesseyre
Choreographers: Icouldneverbeadancer http://icouldneverbeadancer.com/
Editor: Matthilde Carlier
Wardrobe: Elisabeth Rousseau
Hair & Make-Up: Avril Carpentier
Line Producer: Nicolas Avram
Head of Post-Production: Natacha Dolar
Post-Production: Mikros Image http://www.mikrosimage.eu/
Music artist: Yasmine Hamdan http://www.yasminehamdan.com
Producer: Toolbox Audio http://www.toolboxaudio.com/
Sound design: WAVE Amsterdam http://www.wavestudios.co.uk/