At TEDGlobal 2012, Don Tapscott gave us an beautiful metaphor for how society could function: like a starling murmuration. By flying as a group — dipping and diving as a single unit — starlings successfully ward off predators through cooperation. While there is leadership, there is no discernable leader.
Tapscott shares much more of his vision of cooperation in the new TED Book, Radical Openness: Four Unexpected Principles for Success. In it, Tapscott — with co-author Anthony Williams — looks at how, around the world, people are connecting and collaborating in new ways. They give examples of how smart organizations are shunning their old, secretive practices and embracing the values of transparency and collaboration. Meanwhile, movements for freedom of information are exploding like never before. Overall, Tapscott and Williams show how this new philosophy is affecting many facets of our society, from the way we do business to whom we chose to govern us.
But while radical openness promises many exciting transformations, it also comes with new risks and responsibilities. Tapscott and Williams ask: How much information should we share and with whom? And what are the consequences of disclosing the intimate, unvarnished details of our businesses and personal lives?
And check out Tapscott’s TED Talk, below.