Each year at TED, we punctuate the program with interstitial videos: TV commercials, short films, music videos and montages that represent some of the best work of the year (or, rather, the best work of the year that can double as an interstitial). Over the weeks to come, we’ll share many of them with you here.
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At TED2006, we devoted an unusual amount of our “interstitial” time to a single advertiser, showing three different ads from Honda, all brilliant in their own way. Mind you, Honda has no affiliation with TED. We just like their ads. And we’re not the only ones. Two of the Honda spots — Choir and Impossible […]
At the AICP Conference in New York this morning, TED announced the third cycle of Ads Worth Spreading, our initiative to find the 10 most compelling ad campaigns of the year. We also released a report to share insights from the creatives behind the winning ads and the nomination teams that picked them. The paper […]