Amy Cuddy: Your body language may shape who you are No two ways about it: Social psychologist Amy Cuddy’s talk from TEDGlobal 2012 touched a nerve, and sparked a sensation. In the talk, “Your body language shapes who you are,” Cuddy offered a free, low-tech life hack: assume a posture for just two minutes — and change your life. The idea caught on, the talk has now been viewed more than nine million times, and the idea of “power posing” has truly entered the vernacular. For the visualization below, created in conjunction with Brazilian magazine Superinteressante, the designers illustrated some of the points Cuddy makes about posture and its impact on how we feel. Take a look … and stand up straight.