Here at TED’s New York office, we’re pretty excited to see the TED iPad app appearing in Apple ads all over town — and helping share TEDTalks with new fans on the streets and subways. Have you seen the ad in your town yet? Take a picture and tweet it; tag it #TEDad … and help spread TED.
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Today’s viewing audiences are far too sophisticated for advertisements full of fake doctors, the word “sale” flashing on repeat, and tight clothing on attractive models. Today, we want ads to actually speak to us—to connect to our hopes and dreams, to flip our thinking in unexpected ways and to reflect the world we’d like to […]
These three fascinating videos made by TED and IBM show how technology is helping solve problems in three case studies across Africa, filmed on location in Nairobi, Kenya; Cape Town, South Africa; and Lagos, Nigeria. They showcase three innovative projects that use technology for everyday problem-solving in local conditions.