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The 3 ways good design makes us happy: Don Norman on TED.com


In this talk from TED2003, design critic Don Norman turns his incisive eye toward beauty, fun, pleasure and emotion, as he looks at design that makes people happy. He names the three emotional cues that a well-designed product must hit to succeed. (Recorded in February 2003 in Monterey, California. Duration: 12:41.) Watch Don Norman’s talk []