In an intimate talk, Barry Schwartz dives into the question “How do we do the right thing?” With help from collaborator Kenneth Sharpe, he shares stories that illustrate the difference between following the rules and truly choosing wisely. (Recorded at the TED office, November 2010 in New York City. Duration: 23:23)
Watch Barry Schwartz’s talk on TED.com where you can download it, rate it, comment on it and find other talks and performances from our archive of 800+ TEDTalks.
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