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David Kelley of IDEO talks “design thinking” on 60 MinutesDavid Kelley of IDEO talks “design thinking” on 60 Minutes

Posted By Kate Torgovnick May

. What makes a great designer? According to IDEO founder David Kelley, who gave the TED Talks “Human-centered design” and “How to build your creative confidence,” being an incredible designer isn’t necessarily about having a great aesthetic sensibility or coming up with out-of-the-box ideas. No,  Kelley says that the key characteristic is empathy. “Be empathetic,” […]